Description
\nThis title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.<\/p>\n
For undergraduate principles of marketing courses.<\/p>\n
Everything students need to know to develop their \u2018management sense\u2019 and be successful<\/p>\n
Fundamentals of Management covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organizations. The 11th Edition maintains a focus on learning and applying management theories, while now also highlighting opportunities to develop the skills in high demand by today\u2019s employers. Fundamentals of Management offers an easy-to-understand, straightforward, and realistic approach to what works for managers and what doesn\u2019t — with the ultimate goal to help students be successful in their careers.<\/p>\n
Table of Contents
\nPART 1 INTRODUCTION
\nChapter 1 Managing Today
\nHistory Module A Brief History of Management\u2019s Roots
\nChapter 2 The Manager as Decision Maker
\nQuantitative Module Quantitative Decision-Making Tools
\nChapter 3 Important Managerial Issues
\nPART 2 PLANNING
\nChapter 4 The Management Environment
\nChapter 5 Managing Change and Innovation
\nEntrepreneurship Module Managing Entrepreneurial Ventures
\nChapter 6 Planning and Goal Setting
\nPART 3 ORGANIZING
\nChapter 7 Structuring and Designing Organizations
\nChapter 8 Managing Human Resources and Diversity
\nProfessionalism Module Professionalism and Employability
\nChapter 9 Managing Work Groups and Work Teams
\nPART 4 LEADING
\nChapter 10 Understanding Individual Behavior
\nChapter 11 Motivating and Rewarding Employees
\nChapter 12 Understanding Leadership
\nChapter 13 Managing Organizational and Interpersonal Communication
\nPART 5 CONTROLLING
\nChapter 14 Controlling Work and Organizational Processes
\nOperations Module Managing Operations<\/p>\n","protected":false},"excerpt":{"rendered":"
Description This title is a Pearson Global Edition. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States. For undergraduate principles of marketing courses. Everything students need to know to develop their \u2018management sense\u2019 and be successful Fundamentals of […]<\/p>\n","protected":false},"featured_media":4972,"comment_status":"open","ping_status":"closed","template":"","meta":[],"product_cat":[197],"product_tag":[],"class_list":{"0":"post-4852","1":"product","2":"type-product","3":"status-publish","4":"has-post-thumbnail","6":"product_cat-management","7":"product_shipping_class-e-kitap","9":"first","10":"instock","11":"virtual","12":"taxable","13":"purchasable","14":"product-type-simple"},"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/product\/4852","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/product"}],"about":[{"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/types\/product"}],"replies":[{"embeddable":true,"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/comments?post=4852"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/media\/4972"}],"wp:attachment":[{"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/media?parent=4852"}],"wp:term":[{"taxonomy":"product_cat","embeddable":true,"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/product_cat?post=4852"},{"taxonomy":"product_tag","embeddable":true,"href":"https:\/\/www.berberoglukirtasiye.com\/tr\/wp-json\/wp\/v2\/product_tag?post=4852"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}